Yesterday, we kicked off our 35th Birthday where it all began, the Taste of Chicago! We began the day with an early morning visit from Tanja Babich of ABC 7 Chicago and Commissioner Michelle Boone at our booth, located at the corner of Columbus and Jackson. After, Marc went to go visit Eddie V’s Road Show, a weekly comedy podcast featuring Chicago Radio Legend Eddie Volkman, to talk about our longstanding history with the Taste and to give out some treats to Eddie and his audience.
After everyone finished wishing us a happy birthday, we went back to the major task at hand– prepping to feed the millions of people that come to the Taste every year! This year, we chose to serve our Original Plain Cheesecake with Strawberries, our Turtle Cheesecake, our Key Lime Cheesecake, our S’Mores Smoosh (S’Mores Cheesecake topped with ice cream) and our new 35th Birthday Dipper. Even though the festival is only one day in, Eli’s has already gotten some rave reviews. The Chicago Tribune called our S’Mores Smoosh “heaven” and said that “the mix of flavors, temperatures and textures was magic” and Time out Chicago featured our Birthday Dipper on their Instagram page.
Yesterday’s celebration didn’t stop at the Taste. We also sent our event team down to the Eli’s Cheesecake at O’Hare Airport to hand out free cheesecake to the weary travelers at United Terminal B and featured our Taste of Chicago flavors in=store at our Bakery Café. Be sure to stop in if you can’t make it down to the Taste.
We’re very happy with yesterday’s Taste of Chicago turn out and are excited to continue the celebration throughout the rest of the week. Cheers to a great opening day!